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The Holiday Just Got Tastier As Boulder Canyon Foods Reinvents The Traditional Thanksgiving Feast As Kettle-Cooked Potato Chip Line

Familiar Flavors Including Cranberry, Pumpkin Pie, Stuffing and Turkey & Gravy Appear Exclusively at Target Stores Nationwide as Ready-to-Eat Snacks

PHOENIX, Nov. 12, 2014 — In the spirit of the most anticipated meal of the year, Boulder Canyon Foods introduces Thanksgiving Feast, a new line of kettle-cooked potato chips inspired by the flavors of the season. Thanksgiving Feast includes chip flavors such as Turkey & Gravy, Stuffing, Cranberry and Pumpkin Pie. The complete 10-ounce bag contains four separate 2.5-ounce potato chip bags packaged together in a plastic outer bag that mimics the look and shape of a traditional store-bought turkey.

Thanksgiving Feast has a suggested retail price of $4.99 per 10-ounce package. It appears exclusively in the snack food aisle at Target stores nationwide this week.

“Boulder has always pushed the boundaries of flavor, but this may be our most adventurous attempt to date,” said Steve Sklar, senior vice president and general manager for Inventure Foods, Inc. “We set out to celebrate the nostalgic flavors of the season in a manner that is certainly fun, but ultimately it also had to be really delicious. I believe we’ll surprise more than a few people who may not immediately think of a pumpkin-pie flavored potato chip as a must-have snack.”

Turkey & Gravy kettle chips are seasoned to perfection offering a savory flavor profile that evokes that of Thanksgiving’s main dish. Stuffing kettle chips include a delightful blend of onion, herbs and spices for a classic stuffing flavor. Delectably tart with the right amount of sweetness, Cranberry kettle chips are the ideal feast companion. Pumpkin Pie kettle chips feature a perfectly balanced blend of pumpkin spices, nutmeg and cinnamon that dances on the edge of savory and sweet.

Like all Boulder Canyon snacks, Thanksgiving Feast kettle chips are made from minimally processed, real-food ingredients. They contain no trans fats, no cholesterol and no MSG.

The chips are cooked in small-batch kettles to provide a heartier crunch, and the kettle-cooked approach provides as much as a 30 percent reduction in fat from traditional continuous-cooking methods.

Boulder Canyon® Foods is a member of the Inventure Foods (Nasdaq:SNAK) family of Intensely Different™ specialty brands. The Company’s better-for-you and indulgent food brands include Boulder Canyon® Foods, Jamba®, Seattle’s Best Coffee®, Rader Farms®, TGI Fridays®, Nathan’s Famous®, Vidalia Brands®, Poore Brothers®, Tato Skins®, Willamette Valley Fruit Company™, Fresh Frozen™ and Bob’s Texas Style®.